Andrew Hawkins and Troy Jones have launched StatusPRO, a sports technology and gaming company that recently received investments from athletes and celebrities, such as LeBron James, Naomi Osaka and Drake, according to a press release.

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StatusPRO will use a mix of player data and XR (augmented reality and virtual reality) in order to generate a suite of training and fan engagement products for consumers.  

Hawk and Troy are former football players that had a vision for combining their expert knowledge of professional sports with the technological knowledge of XR veterans in order to revolutionize how coaches, players and fans engage with their favorite sport.  

“I look for investment opportunities that can have a lasting impact on culture and society – and StatusPRO is poised to do that. It’s not only going to influence gaming and entertainment (two things I am passionate about), but also the way athletes can train and analyze their performance,” s Osaka said. 

The XR industry is expected to reach over $57 billion by 2027 and StatusPRO intends becoming the leading software in the industry.